Native video ads match the look and feel of website or app the user is on. These are trackable video ads, unlike most other video strategies.
Select geography
Where do you want the ads to run? In your location, or somewhere across the state? Do you want to geofence competitors or businesses that have customers like yours? We start with the overall geography, then layer in the geofence locations.
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Determine Target Market
Who are we targeting? What is their demographic profile? (Male/Female/Age/Household income, etc.) What do they like to do? What are their "behaviors" (Outdoorsy, Loves Sports, Healthy lifestyle, Foodie, etc.) We have thousands of categories to choose from across ALL industries!
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Video Ads Delivered
They're not placed next to any other advertiser so they can really stand out!! Video Advertising is evolving in exciting ways! Native Video ads run inside articles and on apps, so they're not "pre-roll" video. They're not "OTT". And, best of all, unlike OTT or Traditional TV, native ads can give advertisers full data metric reports! We use Artificial Intelligence, Keywords, and Retargeting to maximize the campaign.
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Native Video matches the look and feel of the app or website, and is not "pre roll" or "ott".
General Video Marketing Statistics
- Almost 81% of businesses rely on video as a marketing tool. (HubSpot)
- It’s projected that in 2020, online videos will make up more than 82% of all consumer internet traffic. This is 15 times higher than it was back in 2017. (Cisco)
- Each week, around 78% of the entire global population watches online videos, while 55% of them engage with videos every day. (HubSpot)
- In Wyzowl’s 2019 State of Video Marketing Survey, 72% of customers said that they would like to learn more about a particular product from a video rather than text. (HubSpot)
- It’s been estimated that by 2020, there will be about 1 million minutes of video crossing the internet each second. (Cisco)
- People are twice as likely to share a video with friends than other types of content, like photos or tweets. (Wyzowl)
