Video Pre-Roll ads play before the content someone has clicked to watch and appear on thousands of websites or apps across all devices, and are skippable or un-skippable depending on the publisher. A pre-roll ad is widely used for video marketing strategies. It is nearly three times more effective than a banner ad.

Example of a McDonald's Video Pre Roll ad on ESPN.

Here's a short example of a local business video pre-roll ad before Weather.com update.

Example of a Verizon video pre-roll ad on E-News

A pre-roll advertisement campaign usually includes a variety of targeting options. For instance, you can target by geolocation, demographics, online behavior, user interests, topics, and keywords. Pre-roll targets the right group of people.

Pre-roll ads are played before viewers can watch the desired content. Because potential viewers are interested in the video that follows the pre-roll ad, they have no choice but to watch the ad. For the maximum view-through rate, create shorter pre-roll creatives.

Q: Who designs the campaigns? Who comes up with the content?

A: We have a team of designers available for ALL types of ads, from professional video production to ads created from available client content. We pair the right team with your brand and have meetings to discuss which direction works best for your desired results, and works in your available budget.

Q: Who comes up with the messaging?

A: If you're looking for a complete brand over-haul, we can partner you with incredible design-houses to help you develop the right brand statement. If you have an existing brand, or use manufacturer messaging and want to use social media to get messaging out for events, brand awareness, or call-to-action campaigns, we will create that messaging for you in-house.