Anne Flinn Advertising has delivered exceptional results through innovative digital advertising campaigns in Charlottesville and across Virginia. These case studies will show how we have used a diverse range of strategies, including display ads, OTT, video, Facebook, Instagram, TikTok, YouTube, LinkedIn, and SEO, to successfully drive sales and boost event attendance for our clients. By crafting tailored campaigns and leveraging data-driven insights, we’ve enhanced brand visibility, attracted targeted audiences, and delivered measurable ROI. Whether engaging audiences through TikTok’s dynamic content or optimizing reach through professional platforms like LinkedIn, our expertise ensures impactful results for every campaign.

Tourism Advertising in Virginia: VISIT NELSON COUNTY:
HIGHLIGHT: We drove over 45,000 clicks to the Nelson County Tourism website with: META Advertising, Video Pre-Roll, Mobile Conquesting and Social Mirror ads, alongside a robust Organic Social Media schedule. We changed landing page searches, increased Facebook and Instagram reach by 1500+% percent, and more!

Click to View Report

Tourism Advertising in Virginia: DARK SKIES:  The goal of this campaign was to drive business from Northern Virginia to Nelson County and grow overnight stays. We had participation from all involved in the stay-over market and they added events and specials just for this campaign. It was highly successful in the eyes of all who participated and drove new business in the area.

Click to View Report

Children's Camps and Schools Advertising in Charlottesville VA, Richmond, VA, Charleston, SC:
YOUNG CHEFS ACADEMY, Charlteston, SC: The goal of this campaign was to drive sign-ups for their summer camp and back-to-school event. Franchise owners were thrilled with the turnout and new memberships continue to grow as a result of this campaign.

Click to View Report

HVAC Heating and Airconditioning Advertising in Charlottesville and surrounding counties: MACK MORRIS HEATING AND AIR: Mack Morris came to us because they were frustrated not understanding what their "digital agency" was actually running for them, or where their money was being spent. In one year we grew website traffic over 180%, and they have been seeing new business on a regular basis. We run year round digital ad campaigns and frequently change out the messaging.

Click to View Report

Home Services Advertising in Charlottesville, VA: BETTER LIVING BUILDING SUPPLY: They supply homeowners and home builders with name brand products like: Andersen Windows, Trex, ThermaTru doors and more. They also install custom cabinetry. Our META Advertising, Social Mirror, and Mobile Ad campaigns used manufacturer content which we downloaded for them to create beautiful ads that could be covered by their Co-op dollars.

Click to View Report

Winery and Brewery Advertising in Charlottesville and surrounding counties: CUNNINGHAM CREEK WINERY: their biggest struggle is that they are not in a high-traffic location in Virginia. That said, they offer SO many events in a spacious winery that advertising is crucial for them to fill their tasting rooms and events. Our campaigns have continually blown away the metrics for META Advertising accounts, but most of all, have them BUSY and FULL on every event & weekend, no matter the weather.

Click to View Report

Home building business advertising in the Charlottesville Area: BLUE RIDGE HOME BUILDERS ASSOCIATION PARADE OF HOMES: In 2024 we became the agency of record for the BRHBA Parade of Homes. This is an established annual event, however with the pandemic and consumer behavior changes, attendance at the Parade has been steadily dropping. Learn how our involvement and campaign development helped to successfully grow the Parade attendance for the first time in several years.

Click to View Report

Tourism Advertising in Virginia: NELSON COUNTY TOURISM EAT. DRINK. LOVE. TRAIL Nelson County Tourism Department brought our agency on to develop and promote a new initiative for the tourism industry. We partnered with them to create and promote one of the most successful "gamified" trail campaigns in the providers portfolio, with benchmarks of 110% for these programs. See the results for yourself!

Click to View Report

Sports programs advertising and University of Virginia in Charlottesville VA: CAVFUTURES FOUNDATION, CHAMPIONS OF THE COMMUNITY: We were the agency of record for the launch of Champions of the Community, a new initiative out of CavFutures. This grant program sought to bring the UVA Sports Programs and NIL programs to the Charlottesville Area Community as a way to give back. Over $100,000 in grants were distributed in the first year!

Click to View Report

Custom home builder advertising in Charlottesville and Surrounding Counties: BRAMANTE HOMES: It's challenging to find the right balance of marketing and advertising when looking for luxury buyers. We found the best way is through storytelling. We created a comprehensive multi-channel commercial campaign to reach potential client with impact advertising, as well as companion call-to-action ads. The client is thrilled with the qualified leads their year round campaign has generated.

Click to View Report

TIKTOK ADVERTISING: Until TikTok is officially banned (if ever) we highly recommend businesses take advantage of this robust platform! Check out a few of our campaigns, like the Habitat Store and Nelson County Tourism and get to know why we LOVE TikTok Advertising!

Click to View Report